Buyer profile

Because my target audience is young steriotyped 'rocker' people I made this buyer profile. The girl in the middle represents my target audience and the things around her relate to her steriotype. certain bands such as 'youmeatsix' and 'blessthefall' come under their music genre, and magazines such as kerrang! and Q will be relateable. Clothing lines are also a large part of the steriotype including artist's own lines as well as high end high street stores such as topshop. I also included the logo for Skullcandy headphones because music is a large part of the steriotype, often being accused of listening to loud music, so high capacity headphones are vital.